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Career growth at senior levels isn’t driven by skills alone but also how effectively you navigate change -internally and professionally. At Karmic Ally Coaching, I work with accomplished women professionals who want to strengthen their Executive Presence, lead with confidence, and position themselves for leadership roles. Many high achievers reach a point where progress feels harder than it should. Despite strong performance, they may experience hesitation, reduced visibility, or uncertainty about their next step. Change often sits at the heart of these moments. The Karmic Ally Coaching Change Management Quiz is a short self-assessment designed to help you understand how you currently respond to change and challenge at work.
 

Why do you want to work for us?

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Years ago, faced with a redundancy 9 months into my career thanks to downsizing of my employer in the post-Gulf War days, I learnt a hard truth. It is always easier to get a job when you have a job rather than when you are unemployed and seeking gainful existence.

 

Why-do-you-want-to-work-for-us

Win the race to the new job!

 

At the same time I also learnt 2 other truths.

Firstly, that I was not the only one swimming in the pool of job seekers and secondly that you need to have an upper edge if you are to successfully dog paddle to the shores of a desired job and employment. Nowadays, it is called Unique Selling Proposition (USP).

That was more than 2 decades ago and since then the race to land a job has become more competitive. Before that, one has to not only vie to get the job interview but also beat other equally competent individuals who are selected for the interviews.

 

The dog paddle race has to be prepared for with diligence and strategy.

One way of gaining this upper edge and improving your dog paddle is to prepare before a job interview. It improves your chances of landing the position. If the ‘Tell me about yourself question’ hasn’t stumped you, then certainly be prepared for the “Why do you want to work for us?” question.

This isn’t so much a trick question as a way that the interviewer can assess how serious you are about the position while checking how much you know about the company.

Your individual truth may possibly be that you need the financial stability to meet your obligations or want to ensure a better career path than what you have right now but that is not the prospective employer’s problem. For them the key issue is whether you have the right credentials and if there is a good match between the two of you.

Here are 9 suggestions to ensure you give yourself the opportunity to shine at the interview.

 

Preparing for the Interview

  1.  Research the employer thoroughly. Learn all that you can about their vision, mission, products, locations, corporate social responsibility drives and policies for a start. This can be done by visiting their website, surf the internet for articles about them, read the papers and even ask among your network for information about them.

Tip: Do read their About Us section on their website for a start. Make notes as you do your research so that you can demonstrate knowledge about the company, its activities and the benefits of working there.

 

  1. Check the company’s LinkedIn Page to see if you have any connection who can tell you more about the company and what they look for in an employee. Start following the company on LinkedIn.

 

  1. Do the same on Facebook and Twitter. The more you know about the company, the more prepared you will be for the interview.

 

  1. Based on your research, make a list of their greatest attributes, achievements, plans, key issues and job description. Then match your own experience and qualities and focus on how you can meet their needs.

 

  1. Consider practicing before the interview with a friend or family member so that you can get your response perfect.

 

How to stay cool on interview day

When I was preparing for my accountancy exams, I remember our teacher telling us that you can prepare as much as you want but it all comes down to your performance on the day of the examination and if the paper goes your way. We were instructed to stay cool and make sure that nothing fazed us at the last minute.

 

  1. On the day of the interview, make sure that you are at your best. This includes dressing for success and being well groomed. Make sure that you know what attire is appropriate for the organisation. If not, then play safe by going conservative.

 

  1. It helps to also know the exact location of the interviewer’s office or the meeting place. I personally like to do a test run to the location a few days ahead to check out the location, traffic situation and parking arrangements unless I am using the Metro. I also check that the car has enough petrol!

 

  1. Keep an extra copy or two of your resume with you in case your interviewer requests one. The copies also help you to guide the interviewer to the specific areas of your resume when you answer the question.

 

  1. Budget your travel time to ensure that there is lee way for traffic snarls and other unexpected delays. Try to arrive at least 15 minutes before the interview time so that you have a chance to compose yourself. Use this time to look at your documents, pick up more information by observing the environment  and make any other last minute preparations

 

A well prepared interviewee is able to use their knowledge about the employer and the position and present himself as a viable candidate who can meet their needs. This candidate is looking for a Win-Win situation and knows how best he can achieve it.

Have you ever been asked the Why do you want to work with us question? How did you tackle it? Please do share your experience in the comments box below!

 

Need more help preparing for that Job Interview?

 

Check out my guide by clicking on the image below. It’s a useful resource.

 

Ace Your Interview 5 trickiest questions

Written by: Vatsala Shukla

4 Responses to “Why do you want to work for us?”

  1. Evita says:

    Thank You for interesting post you shared with us! I must say that the part about preparation we could use in many ways – it applies well for social networking too… this practice should be applied before “friend-ing” on Facebook or Google plus.
    The other part – when I will encounter the problem – to prepare for job interview – now I will know where to look for professional guidance!

    • Karmic Ally says:

      Thank you Evita for sharing more areas where the preparation part of this blog post is relevant. You are absolutely right. If and when you do decide to prepare for a job interview, I’m glad you will refer to The Karmic Ally Coaching Experience Blog for quick guidance. 🙂

  2. Lisa H says:

    while I am not in the job market, it does not hurt to review and refresh should I be tossed into it.
    Very good information

    • Karmic Ally says:

      Thank you Lisa. Welcome to the Karmic Ally Coaching Experience Blog. The guidance for preparing for the job interview are evergreen and relevant even for a solopreneur or freelancer who may need to make an in person pitch for business. You are absolutely right, it does not hurt to review and refresh to be better prepared for possible interviews.

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I believe the world would be a better place if high achieving professionals accepted setbacks and challenges to their careers as Wake Up Calls to embark on a Journey where their empowered course correcting actions create a New World Order that encompasses achieving their career aspirations & potential with authentic life balance.

If you’re a driven, passionate, talented and ambitious professional  who’s hit a speed breaker in your business or career and want to create your desired breakthrough to reclaim control of your situation, then you’ve come to the right place because we can work together on customized strategies and tactics that deliver results.

When my clients first reach out to me, they are not in a very happy place, needing clarity about themselves, their desires, chosen vocation and what will give them peace of mind. They are drawn to me for the very reasons that I highlight in Who Is Karmic Ally Coaching.

Lack of recognition at work, inability to project themselves with confidence and frustration are just some of their professional problems that are playing havoc with other areas of their life. They know they need to take radical steps to change the status quo but they also know they need support and accountability to get them their desired result.

I really get it, because I’ve experienced that dark night of the Soul. I know firsthand the outcome of getting lost in my work rationalizing decisions that were detrimental to other aspects of my life.

Like you, I’ve struggled with and won battles of stress management, corporate politics, life balance and career decisions to emerge in a place where I can confidently say that I live my desired life according to my personal Manifesto and have created a business that provides me with a platform for my desired lifestyle and self-expression for myself. I want that for you too!

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Vatsala helped in positioning myself

Vatsala helped me in identifying the gaps in my profile and in my approach towards positioning myself. She guides you thoroughly point by point in detailed manner very professionally. I also found her as warm and caring person.

I highly recommend her.

Rachna Jaggi, IND AS/IFRS Expert

 

Rachna Jaggi

Perfectly described the stages of a hero’s journey

Vatsala Shukla gave very solid information that covered the aspect of what a Wake Up call and a Hero’s Journey is about sharing some of her personal experiences which made the presentation warmer. I felt closer to her as she perfectly described the stages of a hero’s journey. The story of Mahatma Gandhi’s Wake Up Call and Hero’s Journey was particularly interesting.

I appreciated Vatsala giving tips, guidance and coaching questions for what to do. The handout with self-coaching questions that one could do after the presentation was a good complement for the presentation and helped people to work with her on the call.

I also liked that Vatsala gave people a chance to do some work “here and now”, in this way they will remember more about what was all about and will be curious and willing to go deeper… at least some of them…

Recommended by Lumi Vasile for the Wake Up and Hero’s Journey Teleclass

Lumi Vasile

A guiding and motivational force

A thorough professional and a good advisor. She has been helping me in advising me through my job search and it has been very helpful. In these difficult times, she has been a guiding and motivational force and has always told me to stay positive no matter how the tough the situation gets.

I am glad that I took her advice to improve my LinkedIn profile and steps to take while searching for jobs on various job search platforms. Anyone who is facing a difficult situation in current COVID times, should take her advice and I am sure Vatsala will be more than helpful.

Rishav Kumar, Public Relations and Corporate Communications Specialist

Rishav Kumar

Given me a jumpstart to move on

Thank you Vatsala, for helping me structure my immediate goals to make my presence felt in the Organization. Your calm and composed style of listening to what I was thinking regarding being stuck in my current job, not able to make my presence felt in the Leadership circle of my company, is praiseworthy.

You smartly made me connect with you quickly, asking the right questions, pushing me to arrive at the specific activities I need to take up. You were able to dig in to my natural qualities and make specific mention of them. You have given me a jumpstart to move on, handle my current situation and ideas to make it work for my better future.

 

The power of choice, many times I felt that I cannot control how I felt when someone makes a silly comment, or ignores me. I preferred to keeping away from that person to eliminate any conflicts. but after talking to you and accepting that if it is not practical to eliminate such situations, I have the power to choose, taking small steps to ultimately emerge a WINNER..

I would do things differently than any normal person would have done, thus leading to MAKING MY PRESENCE FELT. Thanks a lot.

 

Hema Dave, Deputy Manager, Commercial at Gujarat Gas Limited

Hema Dave
Gujarat Gas Company Limited

Her knowledge base is far superior as compared to her peers and can be depended upon

Vatsala is an excellent and a detailed oriented professional who not only possesses versatile skills and knowledge in diverse fields but ensures meticulous execution all her responsibilities.

She make it a point that all her clients, customers and associates use their potential to enhance their own productivity in highly competitive environment and contributes to the wellness of one and all.

Her knowledge base is far superior as compared to her peers and can be depended upon for all areas of responsibility falling within the wide range of her in-depth experience.I wish her the very best in all her endeavors.

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